Create a comprehensive Crisis Communication Plan. Requirements: This plan should NOT be a safety plan. This plan should be a Crisis Communication Plan to use for communication purposes in any and every crisis. It may be developed in conjunction with a safety plan. However, just because the safety plan lacks a component does not excuse that component from your crisis communication plan. Anything left out of the safety plan can be included in your reflection, assessment, or evaluation. Every component should be included. Examples include, but are not limited to electronic communication, communication in the loss of power, communication if displaced or the crisis event is away from campus/school. All aspects of communication both internally and externally should be considered. You certainly may look at plans for exemplars. However, your communication plan must be self-developed. It is understandable that not EVERY single crisis aspect can be covered in one plan. Using research relevant to your school, demographics, geographical location, and historical data, narrow your topics down to the top ten. Make sure that you include all aspects needed internally and externally. Reading Assignments: Chapter 19 (Moore text) Chapters 4, 5, 9, 13, 19, and 20 (Whitaker text) Textbooks/Resources Moore, E. H. (2009). School public relations for student success. Thousand Oaks, CA: Corwin. ISBN-13: 978-1-4129-6568-2 Whitaker, T. (2012). What great principals do differently: Eighteen things that matter most (2nd ed.). New York, NY: Routledge. ISBN-13: 978-1-59667-200-0.
